29 August 2025

Looking for more control in your cloud strategy? Private cloud could be the answer

Chris Dolby

Chris Dolby

Cloud Product Manager

Public cloud continues to be a powerful enabler for modern businesses. It brings agility, scalability, and an extensive ecosystem of services that support a wide range of use cases, from app development and DevOps to global collaboration and data analytics.

It’s not going anywhere. And nor should it.

But as digital strategies mature, more organisations are recognising that one size rarely fits all.  

Especially for workloads that require consistent performance, tighter compliance, or cost predictability, private cloud is re-emerging as a valuable part of the mix.

This isn’t about replacing public cloud. It’s about broadening your options.

A decade of acceleration, now followed by reassessment

Over the last ten years, public cloud adoption has skyrocketed. The business case has been compelling: pay-as-you-go pricing, near-limitless scale, and rapid deployment. But that momentum has also led to new challenges. Some workloads don’t scale as efficiently. Costs become harder to predict without input from FinOps experts. And reliance on services hosted in specific countries brings new compliance and governance risks.

Public cloud is still a vital part of the IT ecosystem. But for many organisations, it’s no longer the only part.

Why UK-based private cloud is back on the strategic agenda

Private cloud is not a step back. It’s a step towards greater control, clarity, and resilience. And when hosted on UK soil, it offers additional benefits for businesses operating in regulated sectors or with heightened data sensitivity.

Here's what's causing the latest interest in private cloud:

Data jurisdiction matters more than ever 
With increasing pressure from regulators, customers, and partners to guarantee data sovereignty, UK-based private cloud offers clarity. Your data stays in the country, governed by UK law, and aligned to local compliance standards.

Predictability over surprise billing 
Many organisations now find that cloud costs aren’t always as transparent as they’d like and without the input of expert FinOps practitioners, it can be hard to know how to optimise your public cloud costs while retaining the features you need. Private cloud offers consistent pricing, making it easier to forecast spend and build long-term financial models that hold up under scrutiny.

Resilience means choice and flexibility 
Business continuity planning is no longer just about uptime. It’s about having options. Private cloud enables you to retain ownership of key services and shift workloads when needed— without being bound to the product roadmap of your public cloud provider.

Performance on your terms 
Private Cloud ensures dedicated infrastructure, meaning your workloads don’t have to share resources with other tenants. This eliminates so-called "noisy neighbour" issues, where the performance of your applications can be impacted by others using the same underlying infrastructure. This is ideal for applications that require consistent response times and high availability.

Security that scales with you 
Some private cloud providers offer integrated security services such as Endpoint Detection and Response (EDR), or can advise you on how best to manage identity and access management (IDAM) and other security controls within your cloud environment. This support can help strengthen your protection against threats and ensure compliance is built in from the start.

If you're reassessing your strategy, you're not alone

Across sectors such as financial services, healthcare, government, and telecommunications, organisations are increasingly choosing private cloud because they require uncompromised data security, regulatory alignment, and performance stability. In 2025, private cloud adoption reached around 32%, with financial services and healthcare sectors among the most committed adopters.

This isn’t about moving away from public cloud. It’s about moving towards a more tailored strategy—one that aligns infrastructure choices to specific needs.

What to look for in a private cloud partner

When evaluating a private cloud provider, consider:

  • Is the infrastructure fully hosted and operated within the UK? This is key for organisations with data sovereignty or regulatory requirements.
  • Can the provider support hybrid integration? Look for partners who can help you connect and manage workloads across both public and private environments.
  • Do they offer transparent billing and flexible service models? Avoid hidden costs and lock-in by choosing providers that offer predictable pricing and adaptable services.
  • Are performance and uptime guarantees backed by clear accountability? Ensure SLAs are meaningful and measurable.
  • Can they demonstrate experience across both regulated and performance-critical workloads? Sector-specific expertise can make a significant difference in both setup and ongoing optimisation.
  • Do they have multi-specialist capabilities? A provider with networking and cybersecurity expertise will be better placed to help you design a secure, high-performing, and connected environment.
  • Can they consult with you on workload placement? The right partner will advise on which workloads are better suited to public or private cloud, whether for security, compliance, or cost-efficiency.

When choosing a private cloud partner, experience matters. Multi-specialist providers with a deep understanding of networks, cybersecurity, and cloud infrastructure are best placed to support hybrid strategies and secure workload placement. With over 25 years of experience, Claranet helps businesses build, migrate, manage, and secure their cloud environments, without lock-in or unnecessary complexity.

Build a cloud mix that’s built for you

The most successful organisations aren’t abandoning public cloud. They’re refining how they use it. They’re adding control where it’s needed, simplifying compliance, and improving cost predictability, without sacrificing innovation.

UK-based private cloud can help you do just that.


Let’s explore how private cloud can support your hybrid strategy. Talk to Claranet today.